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Google to acquire analytics startup Looker for $2.6 billion

Google made a big splash this morning when it announced it’s going to acquire Looker, a hot analytics startup that’s raised more than $280 million. It’s paying $2.6 billion for the privilege and adding the company to Google Cloud. Thomas Kurian, the man who was handed the reins to Google Cloud at the end of […]
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Google to acquire analytics startup Looker for $2.6 billion – TechCrunch







































Google to acquire analytics startup Looker for $2.6 billion

Google made a big splash this morning when it announced it’s going to acquire Looker, a hot analytics startup that’s raised more than $280 million. It’s paying $2.6 billion for the privilege and adding the company to Google Cloud.

Thomas Kurian, the man who was handed the reins to Google Cloud at the end of last year, sees the two companies bringing together a complete data analytics solution for customers. “The combination provides an end-to-end analytics platform to connect, collect, analyze and visualize data across Google Cloud, Azure, AWS, on-premises databases and ISV applications,” Kurian explained at a media event this morning.

Google Cloud has been mired in third place in the cloud infrastructure market, and grabbing Looker gives it an analytics company with a solid track record. The last time I spoke to Looker, it was announcing a hefty $103 million in funding on a $1.6 billion valuation. Today’s price is a nice even billion over that.

As I wrote at the time, Looker’s CEO Frank Bien wasn’t all that interested in bragging about valuations; he wanted to talk about what he considered more important numbers:

He reported that the company has 1,600 customers now and just crossed the $100 million revenue run rate, a significant milestone for any enterprise SaaS company. What’s more, Bien reports revenue is still growing 70 percent year over year, so there’s plenty of room to keep this going.

Today, in a media briefing on the deal, he said that from the start, his company was really trying to disrupt the business intelligence and analytics market. “What we wanted to do was disrupt this pretty staid ecosystem of data visualization tools and data prep tools that companies were being forced to build solutions. We thought it was time to rationalize a new platform for data, a single place where we could really reconstitute a single view of information and make it available in the enterprise for business purposes,” he said.

Diagram: Google & Looker

Slide: Google & Looker

Bien saw today’s deal as a chance to gain the scale of the Google cloud platform, and as successful as the company has been, it’s never going to have the reach of Google Cloud. “What we’re really leveraging here, and I think the synergy with Google Cloud, is that this data infrastructure revolution and what really emerged out of the Big Data trend was very fast, scalable — and now in the cloud — easy to deploy data infrastructure,” he said.

 

Kurian also emphasized that the company will intend to support multiple databases and multiple deployment strategies, whether multi-cloud, hybrid or on premises.

Perhaps, it’s not a coincidence that Google went after Looker as the two companies had a strong existing partnership and 350 common customers, according to Google. “We have many common customers we’ve worked with. One of the great things about this acquisition is that the two companies have known each other for a long time, we share very common culture,” Kurian said.

This is a huge deal for Google Cloud, easily topping the $625 million it paid for Apigee in 2016. It marks the first major deal in the Kurian era as Google tries to beef up its market share. While the two companies share common customers, the addition of Looker should bring a net gain that could help them upsell to other parts of the Looker customer base.

Per usual, this deal is going to be subject to regulatory approval, but it is expected to close later this year if all goes well.










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Siegler would go on to invest in Slack as a general partner at GV, the venture capital arm of Alphabet .

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“Clearly this is a creative project,” Siegler added. “It almost sounds like they’re making an animated movie. As awesome as that would be, with people like Henderson on board, you can bet thereu2019s impressive engineering going on to turn this all into a game of some sort (if that is in fact what this is all about).”

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After months of speculation, Tiny Speck unveiled its project: Glitch, an online game set inside the brains of 11 giants. It would be free with in-game purchases available and eventually, a paid subscription for power users.

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master list of PR DONu2019Ts (or how not to piss off the writer covering your startup)"},"content":{"rendered":"

When it comes to working with journalists, so many people are, frankly, idiots. I have seen reporters yank stories because founders are assholes, play unfairly, or have PR firms that use ridiculous pressure tactics when they have already committed to a story.

n

There is so much bad behavior that I thought that it might be time to write up a list of u201cDONu2019Tsu201d on how not to work with journalists.

n

I compiled this list by polling TechCrunchu2019s entire writing staff for their pet peeves when it comes to working with PR folks and founders around startup pitches. The result was this list of 16 obnoxious annoyances.

n

The interesting thread that connects all of them is that these DONu2019Ts are almost universal across the staff u2014 few of these annoyances seemed to be merely personal preference. Avoiding these behaviors wonu2019t guarantee coverage of your startup, but they certainly will help you avoid killing your news story before it even gets considered for publication.

n n

DONu2019T change the capitalization of your startup multiple times

n

SEO is important, and so there are rules about how to capitalize things to maximize your exposure on Google and DDG. Thatu2019s important to get right, but for the love of god, figure out what the hell you want your startupu2019s name to be before you reach out to the press.

n

","protected":false},"excerpt":{"rendered":"

When it comes to working with journalists, so many people are, frankly, idiots. I have seen reporters yank stories because founders are assholes, play unfairly, or have PR firms that use ridiculous pressure tactics when they have already committed to a story. There is so much bad behavior that I thought that it might be […]

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Danny is Executive Editor of TechCrunch Extra Crunch, where he covers technology and power. Previously, he was a foreign correspondent at TechCrunch based in Seoul, South Korea as well as a venture capitalist with General Catalyst in Palo Alto and Charles River Ventures in Boston and New York. He was awarded a Fulbright research scholarship to South Korea, where he researched the development of Koreau2019s startup ecosystem. He is a PhD dropout from Harvard where he studied public policy and an honors graduate of Stanford, where he studied mathematical and computational sciences. Danny is based in Brooklyn.

nn

His ethics statement is located at https://www.dannycrichton.com/ethics/

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Danny is Executive Editor of TechCrunch Extra Crunch, where he covers technology and power. Previously, he was a foreign correspondent at TechCrunch based in Seoul, South Korea as well as a venture capitalist with General Catalyst in Palo Alto and Charles River Ventures in Boston and New York. He was awarded a Fulbright research scholarship to South Korea, where he researched the development of Koreau2019s startup ecosystem. He is a PhD dropout from Harvard where he studied public policy and an honors graduate of Stanford, where he studied mathematical and computational sciences. Danny is based in Brooklyn.

nn

His ethics statement is located at https://www.dannycrichton.com/ethics/

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101: How to trigger FOMO among VCs"},"content":{"rendered":"

Letu2019s go beyond the high-level fundraising advice that fills VC blogs. If you have a compelling business and have educated yourself on crafting a pitch deck and getting warm intros to VCs, there are still specific questions about the strategy to follow for your fundraise.

n

How can you make your round “hot” and trigger a fear of missing out (FOMO) among investors? How can you fundraise faster to reduce the distraction it has on running your business?

n

t

ntt
ntttu201cYouu2019re trying to make a market for your equity. In order to make a market you need multiple people lining up at the same time.u201dttttt
nt
nt Unsurprisingly, Iu2019ve noticed that experienced founders tend to be more systematic in the tactics they employ to raise capital. So I asked several who have raised tens (or hundreds) of millions in VC funding to share specific strategies for raising money on their terms. Here’s their advice.

n

(The three high-profile CEOs who agreed to share their specific playbooks requested anonymity so VCs don’t know which is theirs. I’ve nicknamed them Founder A, Founder B, and Founder C.)

n

Have additional fundraising tactics to share? Email me at eric.peckham@techcrunch.com.

n

Table of Contents

n n

n

You need to create a market for your shares

n

u201cYouu2019re trying to make a market for your equity. In order to make a market, you need multiple people lining up at the same time.u201d

n

That advice from Atrium CEO Justin Kan (a co-founder of companies like Twitch and former partner at Y Combinator) was reiterated by all the entrepreneurs I interviewed. Fundraising should be a sprint, not a marathon, otherwise the loss of momentum will make it more difficult.

n

","protected":false},"excerpt":{"rendered":"

Letu2019s go beyond the high-level fundraising advice that fills VC blogs. If you have a compelling business and have educated yourself on crafting a pitch deck and getting warm intros to VCs, there are still specific questions about the strategy to follow for your fundraise. How can you make your round “hot” and trigger a […]

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Google made a big splash this morning when it announced it’s going to acquire Looker, a hot analytics startup that’s raised more than $280 million. It’s paying $2.6 billion for the privilege and adding the company to Google Cloud.

n

Thomas Kurian, the man who was handed the reins to Google Cloud at the end of last year, sees the two companies bringing together a complete data analytics solution for customers. “The combination provides an end-to-end analytics platform to connect, collect, analyze and visualize data across Google Cloud, Azure, AWS, on-premises databases and ISV applications,” Kurian explained at a media event this morning.

n

Google Cloud has been mired in third place in the cloud infrastructure market, and grabbing Looker gives it an analytics company with a solid track record. The last time I spoke to Looker, it wasu00a0announcing a hefty $103 million in funding on a $1.6 billion valuation. Today’s price is a nice even billion over that.

n

As I wrote at the time, Looker’s CEO Frank Bien wasn’t all that interested in bragging about valuations; he wanted to talk about what he considered more important numbers:

n

He reported that the company has 1,600 customers now and just crossed the $100 million revenue run rate, a significant milestone for any enterprise SaaS company. Whatu2019s more, Bien reports revenue is still growing 70 percent year over year, so thereu2019s plenty of room to keep this going.

n

Today, in a media briefing on the deal, he said that from the start, his company was really trying to disrupt the business intelligence and analytics market. “What we wanted to do was disrupt this pretty staid ecosystem of data visualization tools and data prep tools that companies were being forced to build solutions. We thought it was time to rationalize a new platform for data, a single place where we could really reconstitute a single view of information and make it available in the enterprise for business purposes,” he said.

n

Diagram: Google & Looker

n

Slide: Google & Looker

n

Bien saw today’s deal as a chance to gain the scale of the Google cloud platform, and as successful as the company has been, it’s never going to have the reach of Google Cloud. “What we’re really leveraging here, and I think the synergy with Google Cloud, is that this data infrastructure revolution and what really emerged out of the Big Data trend was very fast, scalable — and now in the cloud — easy to deploy data infrastructure,” he said.

n

n

 

n

Kurian also emphasized that the company will intend to support multiple databases and multiple deployment strategies, whether multi-cloud, hybrid or on premises.

n

n

Perhaps, it’s not a coincidence that Google went after Looker as the two companies had a strong existing partnership and 350 common customers, according to Google. “We have many common customers we’ve worked with. One of the great things about this acquisition is that the two companies have known each other for a long time, we share very common culture,” Kurian said.

n

This is a huge deal for Google Cloud, easily topping the $625 million it paid for Apigee in 2016. It marks the first major deal in the Kurian era as Google tries to beef up its market share. While the two companies share common customers, the addition of Looker should bring a net gain that could help them upsell to other parts of the Looker customer base.

n

Per usual, this deal is going to be subject to regulatory approval, but it is expected to close later this year if all goes well.

n n","protected":false},"excerpt":{"rendered":"

Google made a big splash this morning when it announced it’s going to acquire Looker, a hot analytics startup that’s raised more than $280 million. It’s paying $2.6 billion for the privilege and adding the company to Google Cloud. Thomas Kurian, the man who was handed the reins to Google Cloud at the end of […]

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Ron Miller has been writing about the enterprise at TechCrunch since 2014.

nn

Previously, he was a long-time Contributing Editor at EContent Magazine. Past regular gigs included CITEworld, DaniWeb, TechTarget, Internet Evolution and FierceContentManagement.

nn

Disclosures:

nn

Ron is currently corporate blogger for Intronis where he writes once weekly on IT issues. He has contributed to various corporate blogs in the past including Ness, Novell and the IBM Mid-market Blogger Program.

","cbAvatar":"https://crunchbase-production-res.cloudinary.com/image/upload/v1499972664/ht4i7k0bhkvpkjnlxuhp.jpg","twitter":"ron_miller"}],"replies":[[{"id":665331,"parent":0,"author":0,"author_name":"Jason Weeks","author_url":"","date":"2019-06-06T15:46:42","content":{"rendered":"

Clever buy. Also a bad result for Mixpanel. Look for a16z to try to find the exit door for MP to someone now.

n"},"link":"https://techcrunch.com/2019/06/06/google-to-acquire-analytics-startup-looker-for-2-6-billion/#comment-665331","type":"comment","author_avatar_urls":{"24":"https://secure.gravatar.com/avatar/8e0a6734965e40a2667fb197767ba69f?s=24&d=identicon&r=g","48":"https://secure.gravatar.com/avatar/8e0a6734965e40a2667fb197767ba69f?s=48&d=identicon&r=g","96":"https://secure.gravatar.com/avatar/8e0a6734965e40a2667fb197767ba69f?s=96&d=identicon&r=g"},"techcrunch":{"avatar":"https://ct.yimg.com/cy/1884/57219085874_8c7014_64sq.jpg","company":"Vendorable.com","title":"CEO","user":"ZSZPNKD7FGWIVQJWIYOGF2DE2U"},"_links":{"self":[{"href":"https://techcrunch.com/wp-json/wp/v2/comments/665331"}],"collection":[{"href":"https://techcrunch.com/wp-json/wp/v2/comments"}],"up":[{"embeddable":true,"post_type":"post","href":"https://techcrunch.com/wp-json/wp/v2/posts/1838065"}]}}]],"author":[{"id":521068,"name":"Ron Miller","url":"","description":"","link":"https://techcrunch.com/author/ron-miller/","slug":"ron-miller","avatar_urls":{"24":"https://secure.gravatar.com/avatar/0b82cfe9f0e15c08c5816481c9f383d9?s=24&d=identicon&r=g","48":"https://secure.gravatar.com/avatar/0b82cfe9f0e15c08c5816481c9f383d9?s=48&d=identicon&r=g","96":"https://secure.gravatar.com/avatar/0b82cfe9f0e15c08c5816481c9f383d9?s=96&d=identicon&r=g"},"links":{"homepage":"https://techcrunch.com/author/ron-miller/","twitter":"https://twitter.com/ron_miller","linkedin":"http://www.linkedin.com/in/ronsmiller","crunchbase":"https://www.crunchbase.com/person/ron-miller"},"position":"Enterprise Reporter","cbDescription":"

Ron Miller has been writing about the enterprise at TechCrunch since 2014.

nn

Previously, he was a long-time Contributing Editor at EContent Magazine. Past regular gigs included CITEworld, DaniWeb, TechTarget, Internet Evolution and FierceContentManagement.

nn

Disclosures:

nn

Ron is currently corporate blogger for Intronis where he writes once weekly on IT issues. He has contributed to various corporate blogs in the past including Ness, Novell and the IBM Mid-market Blogger Program.

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